# Sponsorship Pitch Templates — Investory Spot Every template below is under 130 words. Brevity is the point: affiliate managers read hundreds of applications a week. --- ## Template 1 — Crypto exchange (affiliate manager) **Subject:** Publisher partnership — 66K monthly readers on exchange queries ``` Hi [Name], I'm [Your name], publisher of Investory Spot (https://investoryspot.com), a financial and crypto news publication. Traffic, measured from server logs over 31 days with bots and static assets excluded: • 66,417 pageviews/month, ~2,200/day • 11,204 of those on the homepage • 4.4M search-engine crawls/month — strong indexing Audience: retail and semi-professional investors researching exchanges, listing news and regulation. They arrive on commercial search queries ("best exchange for X", "how to buy Y"), not casual browsing. I'd like to apply to the affiliate programme. Separately, I'd like to discuss a direct sponsorship arrangement — I can run a free trial placement so you can measure click-through before any spend. Traffic report and rate card: https://investoryspot.com/media-kit/ Regards, [Your name] Investory Spot ``` --- ## Template 2 — Software / tax tool (no financial-promotion issues) **Subject:** Publisher partnership — crypto audience, no FCA exposure ``` Hi [Name], I'm [Your name] from Investory Spot (https://investoryspot.com), a crypto and financial news publication. • 66,417 pageviews/month (31-day server-log measurement, bots excluded) • Readers researching exchanges, listings and market structure • Norway-based, English-language I noticed [they have X / 2M+ users / 4.6 Trustpilot]. My readers are exactly the people who need [crypto tax reporting], and it's the one crypto problem with an obvious solution rather than a gamble. I'd like to join the affiliate programme, and separately test a direct sponsored placement. Happy to run it free for a week so you can see real click-through first. Rate card: https://investoryspot.com/media-kit/ Regards, [Your name] Investory Spot ``` --- ## Template 3 — Direct sponsorship (once you have conversion data) **Subject:** Direct sponsorship proposal — [Company] on Investory Spot ``` Hi [Name], I'm [Your name], publisher of Investory Spot (https://investoryspot.com). Short version: 66,000+ monthly readers, 100% crypto and finance, and I can show you the click data from the last 30 days. As an affiliate partner since [date], I've referred [N] signups to [partner], of which [N] became active traders. That's a [X]% conversion, which I believe beats your average — so I'm asking to move to a direct arrangement. Proposed: • Top banner, $XXX/month (or homepage takeover, $XXX/month) • Category exclusivity for 12 months • Monthly click-through report, full transparency • Placements labelled Sponsored, links rel="sponsored" Every placement includes a free trial week so you can verify engagement before committing. 50% on signature, 50% before activation. Media kit: https://investoryspot.com/media-kit/ Regards, [Your name] Investory Spot ``` --- ## Template 4 — Follow-up (no reply after 5 days) **Subject:** Re: [original subject] ``` Hi [Name], Following up on my note about [partner] / sponsorship on Investory Spot. Short version: 66,000+ monthly readers on crypto and finance, verified from server logs, and I can run a trial placement at no cost so you can measure click-through before deciding anything. If the programme isn't right for you, a one-line "not a fit" is genuinely useful and I'll close the file. Media kit: https://investoryspot.com/media-kit/ Regards, [Your name] ``` --- ## Template 5 — Inbound reply (an exchange says "what traffic do you have?") ``` Hi [Name], Glad you're interested. Here's the honest breakdown for Investory Spot (https://investoryspot.com): Traffic — 31 days, from Apache logs, bots and static assets excluded: • 66,417 total pageviews (~2,200/day) • Homepage 11,204 | Categories 8,465 | Articles 2,021 • 4.4M crawls/month, so indexing is strong and we're growing Audience — retail and semi-professional investors. They land on commercial search queries comparing platforms and reading about listings, not passive browsing. I don't publish get-rich-quick content, which is probably why the conversion is decent. What I'd propose: • Affiliate link to start, no commitment • Direct placement once there's data, with a free trial week • Category exclusivity available on 12-month terms I can send a live GA4 view report and raw log extracts if you'd like to verify independently — no need to take my word for it. Regards, [Your name] Investory Spot ``` --- ## Rules 1. **Never inflate numbers.** 66,417 is real and I can prove it. That is a strength — buyers check. 2. **Always offer the free trial.** It removes the only real objection, which is "will it perform?" 3. **Attach the media kit link, not a PDF attachment.** Links can't be stale; attachments get filtered. 4. **One email, one ask.** Don't pitch affiliate + direct + sponsored article in the same message. 5. **Follow up exactly once** after 5 business days. Then close the file. 6. **Disclose if you're an affiliate** when pitching direct sponsorship. Being caught undisclosed kills the account. 7. **Log everything** in the tracker table.